You aren't the Recruiting Leader.
You’re the Chief Growth Officer

Your company's growth and success starts with who gets hired. Hire better talent, the company will grow.It's time to embrace the idea that you aren't head application-collector to lead ATS-filler.

You're so much more important to the company.

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Becoming the Chief Growth Officer

Duration 4:35

A keynote for leaders who are ready to drive revenue, not just requisitions.

Your company is looking to help grow the company, they just don't know it yet.

Growth isn’t a campaign. It’s who you hire.If you fill seats, you maintain. If you attract builders, you grow. This 50-minute keynote reframes Talent Acquisition as the most controllable lever of company growth, and gives your team the plays to prove it.
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Why this keynote? Why now? Your competitors can copy your ads, your tech, even your benefits. They can’t copy a system that consistently attracts people who build products faster, open new markets, and improve the business every week.

This session shows your team how to stop acting like an HR cost center and start operating like a Chief Growth Office for talent: measuring and managing what actually compounds value for yourself, your team, and your company.

Investment: $5,000–$10,000
‍Formats: Virtual • In-Person • In-Person + Workshop
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The Four Transformations that unlock growth

Job Boards → Pipelines
(demand creation beats demand capture)
Transactions → Systems
(repeatable, inspectable, improvable)
Order-Taker → Consultant
(business outcomes > req filling)
Cost Center → Value Driver
(tie hires to growth metrics)

Five CGO plays to change how leadership sees you

Growth Persona Matrix: Who will grow the business?
Differentiated Value Messaging: What are we saying others can't?
Pipeline Architecture: ABC - Always Be Connecting.
Signal over Noise: Reach is dead. Resonance rules!
Recruiter and Hiring Manager enablement

Expected outcomes
(what changes next month)

Fewer, better candidates who match how you actually win.
Faster time-to-impact because you hire builders, not seat-fillers.
Higher offer acceptance rates
Lower failure cost from mis-hires and churn.
A TA story a CFO believes (and wants to fund).

Who this is for

CHROs who need recruiting to pull its weight in revenue terms.
HRBPs and recruiters who are done being order-takers.
Signal over Noise: Reach is dead. Resonance rules!
Business leaders who ask, “How does recruiting move the P&L?”

Virtual - $5,000

50-minute talk + 10-minute Q&A
CGO Playbook (PDF)
Recording license for internal replay (30 days)

Live on stage - $7,500

Everything in Virtual, delivered onsite
Post-talk roundtable with TA leadership (up to 45 min)

Complete workshop - $11,000

In-Person Keynote
2-hour working session with your TA leaders & hiring managers to:
Run your Differentiation Quality Scorecard
Build a better job posting template
Brainstorm future content

FAQ

Can you tailor examples to our industry and priority roles?

Yes. That’s part of the discovery and slide customization.

Will we get the slides?

You’ll receive the CGO Playbook PDF (selected slides, templates, checklists).

Can we add a private AMA for leaders or recruiters?

Absolutely—add a 45-minute session to any package.

What’s the lead time?

Most events confirm 2–4 weeks out; rush is possible if the calendar allows.

Ready to turn TA into a growth engine?

If you want prettier job ads, hire a designer.
If you want growth, book this keynote.

‍You’re the Chief Growth Officer gives your team the language, plays, and metrics to stop chasing applicants and start compounding value: fewer, better hires, faster ramp, lower failure cost, a story your CFO will fund.

‍Let’s turn TA into your company's unfair advantage. Lock in your date now.
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