You can control your own recruiting and hiring future by driving a message that attracts talent, helping them understand clearly and precisely why they should talk to you, making mass cold outreach and expensive ad buying a thing of your past.
It starts by understanding what you want people to know you for, and then building strategies that create that perception in people’s minds.
That's called employer branding.
Every single company has an employer brand that will drive clear business outcomes, if only the business would simply use it. It can shorten search times, lower your RPO and third-party agency spends, increase your offer acceptance, and show leadership that you know how to increase talent quality without spending more money.
And I can teach you how to build your brand and make it work for you.
This isn't consulting. This is guided DIY.
This is training designed from the ground up
to ensure you succeed.
Not investing in your employer brand is like trying to hire with one hand tied behind your back. Once you have your brand, you’ll see how it will make everything you’re already doing more effective. You’ll feel like you’re ahead of the curve.
Having spent almost a decade developing employer brands and EVPs for Groupon, Roku, Enova, Recursion, TradeShift, SavATree, CreditShop and others, I focus exclusively on teaching companies how to build their own employer brand so that they can compete (and win) against much larger companies. How? By creating and growing the next generation of employer brand leaders, managers and specialists.
That's why Google calls me the employer brand nerd.
A strong and clear employer brand:
📍 Attracts candidates and applications
📍 Increases recruiter response rates
📍 Increases candidate quality
📍 Supports your corporate and consumer brand
📍 Encourages employee advocacy
📍 Increases referral rates
📍 Isn't just for "big" companies
If you're ready to see how employer branding can help you compete for talent against anyone, just fill out the form.