Your Company Is Bleeding Top Talent Because Your Employer Brand Is Sending The Wrong Message

The painful truth: Your careers page, job descriptions, and social posts are telling three completely different stories.

This kind of misalignment isn't just embarrassing.
It's costing you the exact talent you desperately need to hire.

Your Talent Competitors Are Evolving. Are You Keeping Up?

Get instant, expert insights into how your brand stacks up—and what you need to win more hires. Not another pretty PDF that collects dust. Real, actionable intelligence that transforms how candidates see you.

I'll dissect your entire recruiting ecosystem – from careers pages to recruiter conversations – and hand you the unfiltered truth about what you're really telling candidates (and why they're choosing your competitors instead).

What This Intelligence Report Exposes:

👉 Your True Market Position

You'll see exactly where you stand in the market quadrant (Innovation-Global, Stability, Specialization) with evidence-based competitive differentiation against both traditional security vendors and tech giants.

👉 What Candidates Think Your Pillars Are

See which are the 5-6 key themes that consistently emerge across all your recruiting channels, backed by verbatim examples from your own materials.

👉 Audience Alignment Gap

A detailed analysis of who your content naturally appeals to versus your critical hiring needs, with psychographic characteristics and experience-level targeting gaps.

👉 Channel-By-Channel Analysis

A comprehensive review of your career site architecture, social media content strategy, job description patterns, and communication consistency across touchpoints.

👉 Strategic Enhancement Roadmap

Not vague suggestions but prioritized improvements with specific implementation guidance for:

  • Leveraging existing strengths more effectively
  • Addressing critical messaging inconsistencies
  • Developing role-specific EVP articulation
  • Creating targeted content for key talent segments

👉 Example Table of Contents From a Recent Deliverable

You'll see exactly where you stand in the market quadrant (Innovation-Global, Stability, Specialization) with evidence-based competitive differentiation against both traditional security vendors and tech giants.

This Report Is For You If:

  • You're getting plenty of applicants, but they're all wrong for the roles
  • Your executive team is pressuring you for better recruiting results
  • Your talent competitors have bigger budgets and more resources
  • You suspect your recruiting content isn't aligned with your actual culture
  • You need to prove ROI on employer branding investments

"This Analysis Revealed Things We'd Never Have Seen Ourselves"

The companies who've used these reports discovered:

  • Critical blind spots in their recruiting messaging that instantly explained their conversion problems
  • Hidden employer brand strengths they weren't leveraging in their recruiting
  • Exact language disconnects driving away the precise candidates they needed most
  • Specific competitive advantages they could immediately use to stand out

Response to this report has been insane.

HOLY MOLY.
This is a solid, structured, well-researched piece of work. You clearly know your stuff.
-Talent Acquisition Partner

I love how you have everything laid out, its very straight forward and makes sense.
- Employer Brand Manager

This report offered us valuable insights into how we show up across recruiting touchpoints, ensuring we promote a clear and consistent employer brand. The real meat was your reco's which were definitely on point. This is absolutely worth it.
- Talent Acquisition Leader

This resonates with what we are seeing, and having it pulled together like this was super informative. Worth the investment!
- Director, Employer Brand

Worthwhile exercise for those looking to better understand the specifics of your current value proposition, in-market.
- Head of Talent Acquisition

This is killer, especially as a one-woman-show. This is a really good framework / gut check for how we're showing up, where we're showing up, what keeps being highlighted and where I can move the needle. It's doing the work I need to do ahead of building our new careers site, for example.
-Talent Attraction and Engagement Leader

This is great info. It's is like that honest friend who tells me what I do great, but also calls me out when I am slacking! I can’t wait to do a deep dive with my colleagues and see if these insights build the case for greater investment.
- Senior Director, Global Talent Acquisition

[It gave] my company the insights it needs to attract and retain top candidates in today's competitive talent marketIt's filled with valuable insights. I especially liked: your sections on EVP and positioning. It was insightful reading your report because I think that most companies struggle to define these ideas internally for themselves due to a clear bias.
- Global Employer Brand Leader

This was a great way to get a candidates view, and a fresh pair of eyes on the public perception of a company's Employer Brand presence.
- Employer Brand Manager

Three Levels of Intelligence:

The fastest path to understanding what candidates actually see.

1. Employer Brand Clarity Report | $1,500

This focused 15-20 page report analyzes your careers site, culture pages, corporate LinkedIn, recruiter activity, and job postings to reveal:
🚒 What you're unintentionally communicating
🚒 Hidden strengths you're not leveraging
🚒 Why you're attracting the wrong candidates
🚒 Immediate actions to fix critical messaging problems

Is your Employee Value Proposition actually reaching candidates?

2. EVP Alignment Assessment | $3,000

Everything in the Clarity Report, plus:
🧞 Gap analysis between your stated EVP and what's actually coming through
🧞 Channel-by-channel breakdown of where your EVP is getting lost
🧞 Specific guidance to strengthen EVP communication in each recruiting touchpoint
🧞 EVP resonance scoring with different talent segments

Are you standing out or blending in?

3. Competitive Analysis Report | $5,500

Your recruiting materials compared against 8 competitors of your choosing:
🦄 Side-by-side messaging comparison showing exactly where you sound like everyone else
🦄 Competitive differentiation map revealing your unique market position
🦄 Opportunity analysis highlighting untapped differentiators
🦄 Detailed playbook for outmaneuvering competitors for the same talent

The ROI Is Clear and Immediate:

When your employer brand messaging is aligned and powerful, you'll see:

  • Cost-per-hire reductions of 10-25% through improved messaging effectiveness
  • Fewer unqualified applicants wasting recruiter time
  • 1.5-2x higher conversion rates at every stage of the candidate journey
  • Positioning you as a strategic business leader rather than just a tactical recruiter

Stop Guessing What Your Employer Brand Is Saying.
Know Exactly What Candidates Hear, And
How To Fix It.

Fill out the form below so we can nail down the details.

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Got questions? Let's talk about it.

Most companies think they're projecting a unique employer brand,
but 90% are saying the exact same things.
Get the truth about what candidates actually hear.