Measurement & Analytics

What’s a reasonable employer brand baseline to track?

Short Answer

Hiring managers tell you that they are seeing better applicants, and people mention something about the brand during teh interview.

Long Answer

Great employer brand allows you to attract better talent (punching above your weight, so to speak). Track that. The skills you are onboarding and the innovations they are ringing into the company is the ultimate measure of employer brand value and impact.

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James Ellis presenting to audience

An employer brand that drives obvious value in 3-4 weeks?

When you take a fresh approach to employer branding, more as a business driver than an application generator, as a way to make your differentiated value shine rather than as a bumper sticker, amazing things can happen.

Want to see how a company between 200-2000 employees can attract the best talent away from anyone?

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