A structured way to define the real “deal”: what employees give, get, and grow—plus proof and tradeoffs.

An EVP framework organizes the employment deal into clear components so it’s usable. Typically it covers: Work & impact (what you build/solve), Growth (skills, scope, trajectory), Team & leadership (how decisions get made), Rewards (comp/benefits), Flexibility/stability, and Belonging/values in practice. A good framework also includes proof (evidence) and tradeoffs (what you don’t offer). The goal isn’t a poetic statement—it’s a clear, credible value exchange that helps the right candidates choose you with confidence.