Translate business content into talent proof: impact, ownership, growth, and how work actually gets done.

You already have raw material: customer wins, product launches, engineering posts, internal playbooks, leadership memos, QBR decks, enablement docs. Repurpose by asking: What did the team do? What skills did it require? What did people learn? What does it prove about how we work? Turn one case study into: a “why this role” story, recruiter proof bullets, a careers site module, and a CRM email. Convert internal artifacts into external credibility (sanitized): process diagrams, principles, operating rhythms, and standards. This creates scalable proof without inventing content from scratch.