Keep the core promise consistent; localize proof, examples, and constraints (labor market, benefits, schedules, culture norms).

Localization should change the evidence and context, not the identity. Maintain a core position and pillars, then tailor: role realities, benefits specifics, compliance language, and local proof points (projects, leader behaviors, community impact). Also account for regional candidate decision drivers (stability, commute, schedule, visa, language). Provide regional templates and empower local leaders with a proof collection cadence. The goal is consistent choosability with local credibility.